Ranking factors

Top 10 Ranking Factors in 2007:

  • Keyword Use in Title Tag (4.9)
  • Global Link Popularity of Site (4.5)
  • Anchor Text of Inbound Link (4.4)
  • Link Popularity within the Site’s Internal Link Structure (4.1)
  • Age of Site (4)
  • Topical Relevance of Inbound Links to Site (3.9)
  • Link Popularity of Site in Topical Community (3.9)
  • Keyword Use in Body Text (3.9)
  • Global Link Popularity of Linking Site (3.7)
  • Topical Relationship of Linking Page (3.6)